Tuesday, August 30, 2011

Hamburg Sud Offer Advanced Web Navigation for Freight Customers

German Lines Phone Tracking is 'Appless'
Shipping News Feature

GERMANY – WORLDWIDE – This month sees an advance in track and trace technology for smartphone users normally expected to download an app for every individual freight provider in order to access their services. Hamburg Süd is offering its customers a new website, specially adapted for smartphones, to enable anyone to access vital information simply by going online and entering the web address.

Under the domain m.hamburgsud-line.com  users can now also easily access all the important information about the shipping group in German and English when outside the office. The website design, suitably adapted, reflects the layout of the normal Hamburg Süd website and, in addition the domain contains detailed information on the “Track & Trace”, “Schedules” as well as “Offices” sections. This enables the user to navigate rapidly and easily in the familiar environment and, for example, find out the current location of his shipping container, the shipping group’s liner service network and the relevant contact person for him.

With this latest innovation Hamburg Süd meets the constantly growing demand for mobile content while at the same time the new functions expand the range of services offered in the eCommerce segment, supplementing its Web presence, which was re-launched at the beginning of 2011.